Post by High Priestess on Sept 28, 2019 15:47:45 GMT
One wanted to “elevate the world’s consciousness.”
Another aspired to “make a bigger difference around the world.”
A third, speaking of climate change, said, “We owe it to our children to find the right answers.”
This soaring rhetoric did not emanate from motivational speakers or religious leaders. It was uttered by wealthy chief executives hoping to curry favor with a public desperate to be inspired.
www.nytimes.com/2019/09/28/business/wework-juul-ebay-ceo.html
One of the things that annoys many of us about Airbnb, is something we can see in other major corporations as well: it's that annoying preaching, that annoying delusion that they've "got religion" and that, instead of selling a product, their "real" purpose is this higher calling, this making the world a better place, this, in essence, "yoga babble", as described by marketing professor Scott Galloway:
“People’s radar for yoga babble is on high alert right now,” said Scott Galloway, a marketing professor at New York University.
And what is yoga babble? “It’s as if my yoga instructor went into investor relations,” Mr. Galloway said.
And what is yoga babble? “It’s as if my yoga instructor went into investor relations,” Mr. Galloway said.
You know, when I was in 6th grade, we studied logical fallacies. This might seem early to some to start educating children in critical thinking skills, but kids are being formed by advertising early on, and advertising makes large use of logical fallacies in its advertising. I recall drawing cartoons of some of these logical fallacies, including the "Argument from Authority" fallacy which is at the basis of much corporate virtue-signalling. en.wikipedia.org/wiki/Argument_from_authority
Fallacious arguments from authority are also frequently the result of citing a non-authority as an authority. An example of the fallacy of appealing to an authority in an unrelated field would be citing Albert Einstein as an authority for a determination on religion when his primary expertise was in physics. The body of attributed authorities might not even welcome their citation, such as with the "More Doctors Smoke Camels" ad campaign.
If you are interested in sharpening your critical thinking skills, as well as your ability to see that much of what is involved in so much public discourse is complete BS, consider taking time to study logical fallacies. I did it in 6th grade, you can do it now.
en.wikipedia.org/wiki/List_of_fallacies