Post by High Priestess on Sept 20, 2015 6:21:23 GMT
Some insights into Airbnb's Mobilization Team
(This was originally posted in about February 2015)
I wanted to share some of what I learned about Airbnb's Mobilization Team today. Today I met with several area hosts and 3 Airbnb employees from the Mobilization Team, in order to plan for attending a City Council meeting tomorrow night, in a city in my area (Piedmont, CA) that is taking up the issue of Short Term Rentals, and had a recommendation from its Planning Commission to prohibit ALL short term rentals. The city's own report, written by a member of its planning commission, indicated that they have not found a single community where all short term rentals were prohibited. Yet they still made the recommendation to go in that direction, a direction which would be noteworthy for being out of step with the overall trend in the USA, where cities do permit short term rentals, perhaps with some restrictions, and pass some type of regulation on the issue.
As some hosts from that city met with hosts from other neighboring cities to strategize for how to speak at tomorrow's meeting, we all learned about Airbnb's Mobilization Team, part of its Public Policy Team, which exists solely to help hosts work together and organize effectively to make their case to cities for short term rentals, as these issues are taken up across the nation and the world. Sometimes Airbnb will itself speak at City council meetings, if invited to do so. THe Mobilization Team has personnel in 4 major cities in the world: Barcelona, San Francisco, New York City, and Los Angeles. They work out of these cities, but they are also able to work in other parts of the world where city governments are taking up this issue, and hosts need to organize to advocate for themselves.
To contact Airbnb's community mobilization team, contact Carlee Busby, at carlee.busby@airbnb.com -- she is I believe the head of this team.
As cities address these issues, it can be helpful for hosts in each city to not have to "reinvent the wheel", but rather to gain knowledge and strategies from those who have already done work on helping advocate for fair and reasonable regulations, and there may be no more experienced host and host organizer in the USA, than Peter of the group Home Sharers of San Francisco. He has tirelessly lent his expertise to the short term rental legalization project in that city. He attended tonight's meeting and it was really clear from what he offered, and what Ellie of the Airbnb Mobilization Team offered, that they have a clear understanding of just how to approach city governments and speak to city representatives. They pointed out that for hosts to share their own stories about hosting --- why they host, how it benefits them and how it benefits their neighborhood, the kinds of guests they have --- tends to be one of the most persuasive and powerful ways to persuade city representatives to consider their perspective and consider fashioning " fair and reasonable regulations" as Peter put it. What I saw was a mini-brainstorming session, in which participants stated their insights about the unique concerns of their particular city or city leaders, and how those could be addressed by hosts, and then this helped each host who planned to speak at the City Council meeting, get a clearer idea of what to say.
In the case of Piedmont, CA, that city has heard very little from its constituency, as most residents were not even aware that their city was taking up this issue. However they had received some complaints about short term rentals from city residents, which in my opinion were long on irrational fears and short on facts and solid evidence. One resident wrote, in her letter of opposition to short term rentals, "Though our children are grown, I worry that Short Term Renters could be pedophiles, drug dealers, burglars....I truly worry about Piedmont's kids being assessed for future abuse."
Clearly, it would be very regrettable if a City Council passed legislation prohibiting short term rentals, all on the basis of complaints as insubstantial as this one. Thus the importance of actual hosts stepping up and speaking about who they are and what their guests are like -- guests they screen very carefully, since they are just as concerned about their own home and neighborhood as any of their neighbors. People quite unfamiliar with Airbnb (who may only know about it from fear-inducing sensationalist headlines) should not be the individuals primarily responsible for producing arguments about short term rentals.
What I heard from Ellie, of this Airbnb team, is that in her view the city with the best legislation on short term rentals thus far, is San Jose, CA. She said that they passed rather "lax" legislation because it was their view that it was best to start off "lax" and add to the law as needed later on, than to pass a law that was too restrictive, and to have to retract things later on. She said that cities which have passed legislation requiring hosts to register with the city in order to do short term rentals (like San Francisco) have regretted that they decided to do this, when they find out how enormously much work it is.
SO I wanted to present this information on Airbnb's Mobilization Team -- which is available to help organize hosts in cities which are officially taking up the short term rental issue.
Reply
Thank you for such a complete wrap up of the meeting and info about the team.
Reply
Informative post as ever Deborah. Thank you
Reply
We follow whenever you Tweet Deborah, Informative and educational... thanks for a good read.
Reply
Thanks Deborah! Great information.
Reply
thanks
Reply
Did they look like 'Charlie's Angels'?
Reply
Thx Deborah
(This was originally posted in about February 2015)
I wanted to share some of what I learned about Airbnb's Mobilization Team today. Today I met with several area hosts and 3 Airbnb employees from the Mobilization Team, in order to plan for attending a City Council meeting tomorrow night, in a city in my area (Piedmont, CA) that is taking up the issue of Short Term Rentals, and had a recommendation from its Planning Commission to prohibit ALL short term rentals. The city's own report, written by a member of its planning commission, indicated that they have not found a single community where all short term rentals were prohibited. Yet they still made the recommendation to go in that direction, a direction which would be noteworthy for being out of step with the overall trend in the USA, where cities do permit short term rentals, perhaps with some restrictions, and pass some type of regulation on the issue.
As some hosts from that city met with hosts from other neighboring cities to strategize for how to speak at tomorrow's meeting, we all learned about Airbnb's Mobilization Team, part of its Public Policy Team, which exists solely to help hosts work together and organize effectively to make their case to cities for short term rentals, as these issues are taken up across the nation and the world. Sometimes Airbnb will itself speak at City council meetings, if invited to do so. THe Mobilization Team has personnel in 4 major cities in the world: Barcelona, San Francisco, New York City, and Los Angeles. They work out of these cities, but they are also able to work in other parts of the world where city governments are taking up this issue, and hosts need to organize to advocate for themselves.
To contact Airbnb's community mobilization team, contact Carlee Busby, at carlee.busby@airbnb.com -- she is I believe the head of this team.
As cities address these issues, it can be helpful for hosts in each city to not have to "reinvent the wheel", but rather to gain knowledge and strategies from those who have already done work on helping advocate for fair and reasonable regulations, and there may be no more experienced host and host organizer in the USA, than Peter of the group Home Sharers of San Francisco. He has tirelessly lent his expertise to the short term rental legalization project in that city. He attended tonight's meeting and it was really clear from what he offered, and what Ellie of the Airbnb Mobilization Team offered, that they have a clear understanding of just how to approach city governments and speak to city representatives. They pointed out that for hosts to share their own stories about hosting --- why they host, how it benefits them and how it benefits their neighborhood, the kinds of guests they have --- tends to be one of the most persuasive and powerful ways to persuade city representatives to consider their perspective and consider fashioning " fair and reasonable regulations" as Peter put it. What I saw was a mini-brainstorming session, in which participants stated their insights about the unique concerns of their particular city or city leaders, and how those could be addressed by hosts, and then this helped each host who planned to speak at the City Council meeting, get a clearer idea of what to say.
In the case of Piedmont, CA, that city has heard very little from its constituency, as most residents were not even aware that their city was taking up this issue. However they had received some complaints about short term rentals from city residents, which in my opinion were long on irrational fears and short on facts and solid evidence. One resident wrote, in her letter of opposition to short term rentals, "Though our children are grown, I worry that Short Term Renters could be pedophiles, drug dealers, burglars....I truly worry about Piedmont's kids being assessed for future abuse."
Clearly, it would be very regrettable if a City Council passed legislation prohibiting short term rentals, all on the basis of complaints as insubstantial as this one. Thus the importance of actual hosts stepping up and speaking about who they are and what their guests are like -- guests they screen very carefully, since they are just as concerned about their own home and neighborhood as any of their neighbors. People quite unfamiliar with Airbnb (who may only know about it from fear-inducing sensationalist headlines) should not be the individuals primarily responsible for producing arguments about short term rentals.
What I heard from Ellie, of this Airbnb team, is that in her view the city with the best legislation on short term rentals thus far, is San Jose, CA. She said that they passed rather "lax" legislation because it was their view that it was best to start off "lax" and add to the law as needed later on, than to pass a law that was too restrictive, and to have to retract things later on. She said that cities which have passed legislation requiring hosts to register with the city in order to do short term rentals (like San Francisco) have regretted that they decided to do this, when they find out how enormously much work it is.
SO I wanted to present this information on Airbnb's Mobilization Team -- which is available to help organize hosts in cities which are officially taking up the short term rental issue.
Reply
Thank you for such a complete wrap up of the meeting and info about the team.
Reply
Informative post as ever Deborah. Thank you
Reply
We follow whenever you Tweet Deborah, Informative and educational... thanks for a good read.
Reply
Thanks Deborah! Great information.
Reply
thanks
Reply
Did they look like 'Charlie's Angels'?
Reply
Thx Deborah